We all know that in today’s market, it’s important to stand out. You want to be a recognized and trusted brand. So the question is – how do you do it?
If you read one of our recent blog posts “Customization in Manufacturing Equipment,” you know that custom equipment is important. But even more so than that is the visualization of the equipment. In that post, I mention touring the Porsche facility in Germany, where we learned that they will custom color match a car to your favorite nail polish. They emphasize that color options are so important that they have a team dedicated to finding your perfect color.
Not only is this the case in cars, but in everyday manufacturing equipment. In fact, there is a book dedicated to this topic called The Color Revolution (MIT Press). In it, the author states that “plant managers found that repainting the plain black machinery in bright, pleasant enamels reduced eyestrain, restlessness, and errors at the workbench. They also began to use color-coded paint systems as an aid to factory safety.”
Colors can make all the difference in any type of factory or facility. Our parent company OMT-Veyhl is a great example of this. During the design phase and layout of their 200,000 square foot facility, OMT-Veyhl manufacturing engineers focused on blue and orange assembly tables to correspond with their brand image which creates a visual and lean facility. Along with their brand colors, they also employ a color coding system for material handling and various other processes within their facility.
Another great example of visualization is a StockX facility. Within their distribution center, not only is everything in their facility black and green like their branded image, their logo is everywhere, and their assembly tables are no exception. While this gives them an incredible space to work in, it also creates an exceptional facility that is completely branded to them, allowing them to host tours and events in their facilities.
Here at BUILT Systems, we help you find the right color to give your facility the visual advantage. And then we go one step further. With our detailed laser cutting process, we are able to put your logo on any of our products.
We want to show you why you should not only invest in equipment that will last but in equipment that is yours.
See what one of our products would look like with your own company logo attached! Fill out the form below, attach your company logo file, and see in minutes what your very own equipment could look like!